More Than 600 Sonoran Businesses Participate In Virtual Training With Amazon

By Kendal Blust
Published: Monday, July 13, 2020 - 12:58pm

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Amazon online training
Gobierno de Sonora
More than 600 business owners in Sonora, Mexico, participated in an online training with Amazon on June 12, 2020.

More than 600 business owners in Sonora tuned in for a virtual training hosted by Amazon over the weekend, which presented a path for local vendors to start selling their products on the e-commerce platform.

"We're trying to boost the sales of our small- and medium-sized businesses, because we know that they represent 75% of our state economy," Sonoran Gov. Claudia Pavlovich said during the online meeting.

She said online sales are a tool for those businesses to bring in a new source of income during the pandemic. Édgar Rodríguez, Amazon’s director of public policy in Mexico, added that becoming a third-party vendor with the company could also bring export opportunities to Sonoran businesses.

Many shops have been closed for months under the state’s strict stay-at-home orders, and as cases continue to rise in Sonora, it’s unlikely most will be able to return to business-as-usual in the foreseeable future.

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