The Vince Lombardi Trophy on display ahead of Super Bowl LVII in Glendale.
The Super Bowl is more than just one big game.
Downtown Phoenix was practically covered in advertisements. There were countless events in the days leading up to the game to entertain the many, many tourists in town.
To talk about the cultural side of the most-watched sporting event in the nation, Phoenix Magazine Editor Craig Outhier sat down with The Show.
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