Cleveland Indians To Change Logo After Decades Of Protest

By Steve Goldstein, Lauren Gilger
Published: Tuesday, January 30, 2018 - 4:19pm
Updated: Tuesday, January 30, 2018 - 4:24pm
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Annika Cline/KJZZ
Amanda Blackhorse in KJZZ's studio in 2018.

The Cleveland Indians will remove the Chief Wahoo logo from their uniforms next year. The change comes after decades of protest against the red-faced, smiling cartoon used since 1947.

We’re joined in studio by Amanda Blackhorse, a Navajo and longtime activist working to eliminate Native mascots and logos in professional sports. You may recognize her name from the Washington Redskins’ trademark case that made its way to the Supreme Court.

How much of the Cleveland Indians’ decision on a logo change has to do with simple business reality? For a take on that angle, we turn to Kenneth Shropshire, CEO of the Global Sports Institute at ASU.

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